“It was nice to meet you. Are we connected on Linkedin?” I bet you have said or heard that line before.
LinkedIn is a business-oriented Social networking service. Founded in December 2002 and launched on May 5, 2003, it is mainly used for professional networking. As of June 2013, LinkedIn reports more than 259 million acquired users in more than 200 countries and territories.
I find myself checking this social network on the mobile platform while riding the bus rather than logging-in on the desktop website. This week commuting to work, I went through my Twitter, Business Insider, Vine and Linkedin routine when I stopped in my tracks.
Checking the home feed, new messages and request, I noticed the +326>
I scanned the invitations to see friends, current co-workers, past co-workers, 1-time meeters, a few never-met-head-hunters and people that I respect in the industry sitting in this pool of 326. Did I miss something? Was I really ignoring their invitations?
I opened a current co-worker to find the invitation date of Fri, February 14, 2014. (By the way thanks for thinking of me Rachel on Valentine’s Day).
I quickly texted Rachel to ask if she had really requested my connections on Linkedin, and she didn’t remember but was pretty sure she did some time.
What did these people think when I didn’t accept their invite within a few days? Was it something that they could have taken personal? Are they still waiting to this day for my acceptance?
Thinking through all the possibilities of why this would happen, I waited until I arrived to my MacBook Air at home to see if the desktop version was truly showing the same thing or if it was a mobile app mishap.
It was true! My desktop version had 326 messages waiting for me to check-mark and accept.
I sent a Tweet to @Linkedin and see if they just did an update. Why would this just show up now? My mailbox would have surely alerted me if I was missing messages.
No feedback from @Linkedin.
I decided to look a bit closer at the UX and invitation structure of Linkedin. If you’re a mobile user, when a new connection request comes in to your mailbox it will not appear new again in the desktop version. If the user clicks to review them quickly on the mobile version but doesn’t take the time to accept they will NOT appear on your desktop version later when return to the home screen. This leaves it up to the busy user to remember to go back into the invitations within messages and see them. In the past there never was any inbox alert unless it was active or a direct message that wasn’t clicked and viewed on.
If there is no action done to the invitation they’re put in a blocked category by default.
Clicking into the mailbox then invitations tab, it shows 326 blocked invites. Wait a minute– when did I ever “block” these people?
When I think of blocking, I think of Facebook. When a person usually blocks an ex, an ex’s ex, a random creeper, a current boss or future boss, possibly a mother-in-law…
I’m surprised that Linkedin mark the unattended invites as blocked as default, maybe this will be changed in the near future. Let’s just hope my 326 don’t think that I truly blocked them.
I decided to take the night off and not think too much more about my neglected 326 invites. How did this affect my career?
The next day I launched my Linkedin App on my bus and noticed the Linkedin intro screen with the random lady walking the pavement on a busy undefinable street.
Who is the Linkedin splash screen gal?
Is that a blurred Coach purse she is wearing?
I’m liking the demin jacket with the black pants. Wonder where I can buy that jacket?
Is the ponytail too casual for Linkedin?
Isn’t this suppose to be the professional network featuring people like this?
I decided to take a look at a few alternative shots that Linkedin could update their app splash screen with.
The attractive fashionable woman walking the suburbs streets with a briefcase, coffee, painted red fingernails (I have never ever worn red nail polish like that to work) while making sure she is right on time for that important meeting.
The streets are always crowded and you have to watch your back in business. He is your boy next door, always late but has the best ideas co-worker wearing purple and a skinny tie. She is known as the multitasker and problem-solver, while she used to model and someday hopes to be the first advertising executive on the cover of PlayBoy.
Life’s city streets are just too busy for the special Linkedin user, you are above the rest. Wearing 3-inch heels and holding a true leather portfolio you can balance it all and be above all the rest with your success.
She is focused always connected even after leaving the office. How does she do it all?
Did Linkedin make the right choice with their current image? Did she get any paid for modeling or was this just a random New York City day and she clearly isn’t identifiable.
All silly-ness aside, Linkedin is always updating and I’m glad that they have stuck around and are always improving their UX, integration with other products and are one of the leading social networks.
Now, I will work the rest of weekend weeding through my 326.
Always thinking for the better of your brand,
MN Design Gal