3rd Annual #32under32

Saturday, March 22nd at Midnight nominations close for the 3rd Annual 32 under 32. Nominate now. Seriously.

The nominations are key to the 32 Under 32 Awards. It gives the people who know the industry best — you — a chance to recognize someone that embodies the rare combination of creativity, drive, and special talents to stand out from the pack.

Video produced by Acowsay Digital.


My moodboard created in January — inspiring the overall theme for this year.


Reminder a nominee could be a current, former or future co-worker, a boss or mentor, or even someone you play in a band with. The only rule is that nominees need to be in a marketing, advertising, PR, or similar role, work, live and play in the great state of ‘Sota, and be under 32 years of age as of May 1.

Evaluating the nominees is a hand-selected pool of judges that changes every year to coincide with the diversity of talent out there. This year’s line-up were hand-selected and feature a director of project management, a director of account strategy, an entrepreneur/CEO, a copywriter/business owner, a VP of public relations and a creative director with UX and video production focus.


Photo by SOTA Clothing and Spence.

Video produced by Acowsay Digital.

Meet our judges in more detail:

Kat Dalager is a process geek, rule breaker / boat rocker that currently manages the Integrated Producer team as the Director of Project Operations at the in-house creative agency for Life Time Fitness, 3E The Life Time Agency. Past works include Campbell Mithun, The Martin Agency, Carmichael Lynch, Best Buy and Target.

Mark Hines, tech enthusiast and first generation digital professional. Coder since elementary school. Accidental marketer. Currently helps big brands think like startups and upstarts get traction in-market as Director of Account Strategy at GoKart Labs. Was at Ratchet, Mono and Fallon where he lead teams that brought great ideas to life.

Erin Newkirk believes friends + family makes the world go ’round, which is why she founded Red Stamp in 2005. Many years and one successful acquisition later, Red Stamp and Erin are still in the business of thanking, wishing, inviting and announcing with stylish cards + decor that can be sent via their award-winning app or on the web. Past work includes managing brands at General Mills and Kaplan Educational Centers.

Dan Ruppert-Kan prior to starting his company that specializes in copywriting and content, he was a Creative Director at Russell Herder and a Sr. Copywriter at Carmichael Lynch. He’s currently working on projects for Harley-Davidson, Porsche Financial Services and other marketers and ad agencies.

Dan Jasper is a PR guy, spokesperson and anything but stylish, only occasionally gets to shop at work. He is Vice President at Mall of America managing public relations, community relations, social media, tourism, retail merchandise and digital strategy. Thankfully he has a talented team that helps make him look good.

Michael Kraabel writes, designs, strategizes, codes, films, and more while being VP, Creative & User Experience at Bolin Marketing. An early pioneer of interactive marketing and PR, Mike has been devising digital communications programs for companies for more than 16 years while past work has been at Olson, Schematic, Gage and Martin Williams.

This event would not be successful without the talented volunteers that have been hands-on since the beginning planning in December. As this year’s Director of #32under32, it was crucial for me to be surrounded by passionate talented-thinkers that wanted to get their hands a bit dirty after their day jobs. Let’s take minute to recognize them:

Alexandria Huerter
Molly Michalowski
Andrea Styczinski
Hannah Mortenson
Ashley Mullins
Tyler Eichorst
Daniel Krueger
Casey Garvey

[Insert picture after the next board meeting]

Have you nominated yet? Time is running out.

Save the date May 28, 2015. Register for the event is your next assignment folks.

Always thinking,
Your 2014-15 #32under32 Director and forever design gal